CASE STUDY - The Phoenix Theatre Company
Aiden Fishbein
CASE STUDY – The Phoenix Theatre Company
CLIENT: The Phoenix Theatre Company - www.phoenixtheatre.com
ENGAGEMENT: Ongoing Trailer & Motion Graphics Production
A Christmas Carol
Cinematic theatrical trailer capturing the warmth, wonder, and transformation of Phoenix Theatre Company’s holiday tradition.
PROBLEM
Phoenix Theatre Company needed cinematic marketing assets that could translate the energy of live theatre into compelling screen-based storytelling
Each production required a distinct tone and identity, while still maintaining a cohesive visual standard across the season
Trailers needed to engage audiences across digital platforms and support ongoing ticket sales and brand visibility
SOLUTION
Crafted cinematic trailers that bridge stage performance with filmic storytelling, focusing on pacing, emotion, and atmosphere
Tailored each trailer’s tone and rhythm to the specific production while maintaining a consistent visual language
Developed animated promotional assets to support show marketing across digital and in-theatre channels
DELIVERABLES
Cinematic trailers for multiple mainstage productions
Animated promotional and branding assets
Multi-aspect ratio delivery (16:9, 9:16, 1:1) for digital, social, and in-theatre use
RESULTS
Elevated Phoenix Theatre Company’s digital presence with film-quality trailers
Strengthened audience engagement across seasons and productions
Created a repeatable trailer and animation system supporting ongoing show marketing
Million Dollar Quartet Trailer
Million Dollar Quartet
High-energy theatrical trailer translating the grit, swagger, and musical legacy of a legendary moment into a cinematic experience.
Into the Woods Trailer
Into the Woods
Cinematic trailer bringing the wonder, wit, and emotional depth of a timeless stage production to the screen.
The President’s Shoulder Trailer
The President’s Shoulder
Theatrical trailer highlighting the tension, humor, and emotional nuance of a bold contemporary production.
Loch Lomond Trailer
Loch Lomond
Theatrical trailer capturing the passion, conflict, and sweeping emotional stakes of a powerful stage production.
Let the Good Times Roll Trailer
Let the Good Times Roll
Theatrical trailer celebrating the rhythm, soul, and vibrant musical energy of a New Orleans-inspired stage production.
Animated Promotional Assets
Dear Evan Hansen Animation
Cinematic animated asset designed to support show promotion and audience engagement for Phoenix Theatre " Dear Evan Hansen "
Hair Spray Animation
Cinematic animated asset designed to support show promotion and audience engagement for Phoenix Theatre " Hair Spray "
Les Miserables Animation
Cinematic animated asset designed to support show promotion and audience engagement for Phoenix Theatre " Les Miserables "
Tenderly The Rosemary Clooney Musical Animation
Cinematic animated asset designed to support show promotion and audience engagement for Phoenix Theatre " Tenderly The Rosemary Clooney Musical "
Daddy Long Legs Animation
Cinematic animated asset designed to support show promotion and audience engagement for Phoenix Theatre " Daddy Long Legs "
The President's Shoulder Animation
Cinematic animated asset designed to support show promotion and audience engagement for Phoenix Theatre " The President's Shoulder "
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Posted Feb 11, 2026
Ongoing cinematic trailers and motion graphics translating live theatre into compelling screen storytelling across multiple Phoenix Theatre Company productions.
