The initial website version was made very quickly and finalised within a week (including material preparation, 3D models and animation) and i consider it to be one of my favourite projects. I combined several tools which allowed me to create the idea really quick and made people fall in love with how the product was presented. I think this style is a big part of what allowed Tap to go viral and attract VC attention
💠3D Model
Used Spline for quickly creating a nice looking 3D model that can be easily embeded to webistes and animated on videos
Created an elegant feel for the website while being really quick to make
Added the 3D model embed an some looping video animations
💡Tap lighting up the room when turned on to present change and effect of using the product, as well as to draw attention
🎹Usage of a classic well known song allows for avoidance of copyright issues, as the song exceeds the copyright age limit and also brings great recognition
⌚ Simple animation allowed for the video to be created in a very short amount of time
Was finalised fully in almost just a single evening
Launch Draft
Idea of using short recognisable clips from movies that create attention and a sense of familiarity without exceeding the limit of length that causes copyright, so the clips can be used in an ad for free
Uses an idea of revolutionising ‘Taping’, essentially a play of words with the name
Transition using the MIB scene of erasng memory to show change brought by Tap
April Fools joke on ProductHunt almost reaching the top of the list
A product joking about useless overpriced products
Featuring a link to Tap in the end
Over 2,500 visitors in a single day
Brought attention to the main product and brought some great laughs👌
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Posted Nov 28, 2024
Branding + Web: unique style with 3D elements which people loved. Our style helped us organically attract attention, go viral on X and attract VC attention.