Google Ads Optimization for Increased ROI & Conversions
Implemented and optimized Google Ads campaigns for Bright Tech Solutions, achieving exceptional performance outcomes. Delivered 3.17K clicks and £11.8K in conversion value at a cost of only £2.33K, maintaining a strong 5.04 conversion value-to-cost ratio. Focused on improving keyword targeting, ad relevance, and bidding efficiency to maximize ROI while reducing ad spend wastage.