NOMOBO Brand Redesign and Launch
Zach Patton
This project refreshed NOMOBO’s brand identity and provided
comprehensive brand guidelines that embody the following sentiments:
• Trustworthiness
• Approachable scientific credibility
• Organic and natural essence
• Freshness and modernity
• Gender neutrality
Brand identity refresh: logo, color palette, and typography updates
Brand guidelines: comprehensive brand guidelines
outlining the usage of the logo, color schemes, typography,
tone of voice, and visual elements
Digital assets: digital campaign art direction, external photo shoot,
site refresh, organic Instagram posts, Meta ads, and email series
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Posted Apr 16, 2024
Brand identity refresh: logo, color palette, and typography updates Brand guidelines: comprehensive brand guidelines outlining the usage of the logo, color sche
