AMC Upfront (2026) | Live Presentation Design by Muskaan SethiAMC Upfront (2026) | Live Presentation Design by Muskaan Sethi

AMC Upfront (2026) | Live Presentation Design

Muskaan Sethi

Muskaan Sethi

AMC Upfront (2026) | Live Presentation Design

BGSTR designed the graphics package for AMC Global Media's 2026 annual Upfront presentation, announcing its upcoming programming, partnerships, and strategic initiatives. The package needed to support a fast-paced show with a large volume of content while maintaining a cohesive visual system.
As the lead designer, I developed ambient backgrounds, including AI-generated still environments using Runway, maps, supporting graphics, and composited images. I also storyboarded the entire presentation based on the script and run of show. Working closely with the team, I translated a large volume of content into a cohesive visual narrative while managing the presentation deck throughout the approval process. 
To support the scale of the project, I also helped develop reusable After Effects templates and streamlined the workflow for organizing, updating, and exporting assets, improving both production efficiency and consistency across the show.
More details and design work on my site!
Name Cards, Logos & Supporting GFX - Background Explore
Name Cards, Logos & Supporting GFX - Background Explore
Expanding the Tonal System
Expanding the Tonal System
Map Design & Explorations
Map Design & Explorations
Final Map Graphic
Final Map Graphic
Alt Map Concept
Alt Map Concept
Alt Map Concept
Alt Map Concept
Alt Map Concept
Alt Map Concept
Visit my site for more of the work and project details!
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Posted Sep 10, 2026

Lead designer for AMC Global Media’s 2026 Upfront, creating ambient backgrounds, maps, graphics, and a cohesive visual system for a fast-paced presentation.