Velvet Pour Brand Identity Design

I created Velvet Pour as a refined cocktail brand inspired by timeless classics like the Margarita, Old Fashioned, Negroni, Piña Colada, and Daiquiri. My goal was to blend sophistication and warmth into a visual and tasting experience that feels both premium and inviting.

The identity merges elegance with modern luxury. A rich maroon shade (#864c4c) evokes warmth and depth, paired with a soft gold (#cdb17f) for that touch of class. The custom logotype, using Peristiwa, is elegant and bold, while Pinkerston adds clarity and style across brand assets. The signature logo features the name Velvet Pour followed by a sleek drink glass icon—symbolizing celebration and craftsmanship.

Pouring Luxury, One Sip at a Time

Velvet Pour is for those who appreciate life’s finer sips—elevated evenings, curated moments, and signature drinks