Premium Kitchen Staffing Website Revamp

Ray The Designer

Verve Website UI/UX Design

Problem Statement:

💼 Business Challenge Verve’s outdated website lacked a smooth UX, affecting user engagement and conversion rates. The site suffered from poor navigation, slow loading speeds, and inconsistent branding. Businesses looking to hire Michelin-star chefs faced difficulty understanding Verve’s services.
🤯 User Pain Points Slow Load Time: The previous website had long loading delays, frustrating users. Confusing Navigation: Users struggled to find key services quickly. Inconsistent Design: The branding lacked visual harmony, reducing trust. Low Engagement: A lack of clear CTAs and optimised interactions resulted in fewer inquiries.

🎯 Goals:

✔ Improve navigation for a seamless experience. ✔ Increase engagement and conversions with better UX/UI. ✔ Create a strong, consistent brand identity. ✔ Reduce loading times and optimise website performance.

Research & Discovery:

Analysed key competitors in the UK hospitality staffing industry:

User Stories:

Information Architecture:

Wireframes:

Visual Direction & Style Guide:

Previous Design:

New Design:

Results & Impact:

Like this project
1

Posted Mar 16, 2025

Redesigned Verve’s website for a premium, high-converting experience, enhancing UX, engagement, and lead generation for kitchen staffing solutions.

Likes

1

Views

1

Timeline

Feb 5, 2025 - Mar 5, 2025

Clients

Verve

Website Design
Website Design
Enercon Website UI/UX Design
Enercon Website UI/UX Design
South Molton Website UI/UX Design
South Molton Website UI/UX Design