Project Title: YieldRun | Cinematic AI Launch Campaign
Role: AI Lead / Creative Director
Tools: Higgsfield AI, Elevenlabs, Adobe Premiere Pro
The Objective
The goal was to create a 40-second launch video for YieldRun that moved away from generic crypto visuals. We needed to show the protocol's resilience during market volatility (the "desert chop") and its ultimate destination (Mainnet).
The Solution & Process
Narrative Design: Built a visual metaphor using a rugged vehicle where the engine represents APY and energy trails represent the absorption of competitor TVL.
AI Pipeline: Developed a custom workflow to solve the "temporal consistency" problem common in AI video. This ensured the Altura Falcon mascot remained on-model throughout the entire sequence.
Visual Refinement: Integrated traditional motion graphics (the dashboard UI and highway signage) with AI-generated environments to create a grounded, high-end feel.
The Results
Speed: Delivered a full 3D-style cinematic spot in a fraction of the time required for a traditional CGI pipeline.
Quality: Achieved 4K cinematic consistency that aligns with Tier-1 Web3 brands.