Vertical | Full-stack development
Anower Jahan
Accelerating Healthcare IT with Vertical’s Optimized Website
Live Website: vertrical.com
Vertical is a trailblazer in providing IT services to healthcare institutions, helping them optimize operations and deliver better patient outcomes. They needed a modern, high-performing website that could showcase their services effectively, drive engagement, and serve as a foundation for future expansions. I worked on this project under a tight deadline, delivering a highly optimized landing page within just four days, followed by the implementation of dynamic content pages.
Project Overview
Objective
To create a sleek, fast-loading, and user-friendly website that reflects Vertical’s expertise in healthcare IT while ensuring flexibility for future updates.
Deliverables
Static Landing Page
A visually engaging and performance-optimized homepage designed for instant load times.
Dynamic Content Pages
Blog, cornerstone, and ‘About Us’ pages dynamically sourced from a Content Management System (CMS).
Seamless integration with Contentful for managing content without developer involvement.
Future Scalability
Built a scalable structure allowing healthcare institutions to expand their online presence as needed.
Key Features Delivered
1. Performance-Optimized Static Homepage
Leveraged Next.js static generation features like
getStaticProps to build a homepage that loads instantly.Prioritized core web vitals (loading, interactivity, and visual stability) to enhance the user experience.
2. Dynamic Content Pages
Integrated Contentful CMS with Next.js to enable dynamic fetching of content for blog, cornerstone, and ‘About Us’ pages.
Implemented
getStaticPaths and getStaticProps functions to pre-render dynamic pages at build time, ensuring fast and SEO-friendly performance.3. Responsive Design
Designed with TailwindCSS to ensure the website adapts seamlessly across all devices and screen sizes.
Key Challenges and Solutions
1. Tight Deadline for Initial Delivery
Challenge: Deliver a fully functional, optimized landing page within just 4 days.
Solution: Prioritized essential features and employed rapid prototyping with Next.js and TailwindCSS to meet the deadline without compromising quality.
2. Balancing Static and Dynamic Content
Challenge: Ensuring the homepage remains static for performance while allowing dynamic content updates for other pages.
Solution:
Used Next.js's static generation capabilities for the homepage to optimize load speed.
Dynamically fetched data for content pages via Contentful, using
getStaticProps and getStaticPaths to pre-render content during the build process.3. Scalable Content Management
Challenge: Empower non-technical users to update content easily.
Solution: Integrated Contentful CMS, allowing content editors to manage and update pages without developer involvement.
Technology Stack
Frontend Framework: Next.js
Styling: TailwindCSS for responsive and modern UI design.
Content Management: Contentful CMS for managing and delivering content dynamically.
Deployment: Vercel for seamless hosting and deployment.
My Role
As the developer for this project, I was responsible for:
Initial Website Setup and Delivery
Designed and developed the landing page from scratch within 4 days.
Ensured the homepage was optimized for performance and SEO.
Dynamic Content Implementation
Integrated Contentful CMS for dynamic content management.
Built dynamic routes for blog and cornerstone pages using
getStaticPaths and getStaticProps.Future-Proofing the Website
Architected the site to be easily scalable and maintainable, allowing Vertical to expand their online presence efficiently.
Responsive and Aesthetic Design
Ensured the website was visually appealing and responsive across devices.
Impact
The revamped Vertical website delivered substantial benefits:
Faster Page Loads: The static homepage ensures lightning-fast load times, enhancing user satisfaction and engagement.
Streamlined Content Updates: Contentful integration allows the team to manage and update content without technical support.
Improved SEO and Scalability: Pre-rendered pages provide better search engine visibility while maintaining excellent performance.
Enhanced User Experience: The responsive design and dynamic pages provide a seamless browsing experience across devices.
Conclusion
Building Vertical’s website was a fast-paced and rewarding challenge that showcased my ability to deliver high-quality solutions under tight deadlines. The combination of a static landing page and dynamic content pages perfectly balanced performance, flexibility, and scalability, setting the stage for Vertical’s future growth in the healthcare IT space.
Need a website that combines speed, scalability, and modern design? Let’s build something amazing together!
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Posted Sep 24, 2022
Vertical is a trailblazer in providing IT services to healthcare institutions, helping them optimize operations and deliver better patient outcomes.
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