Winning Digital Customers | The Podcast — Production

Production of raw, interview-driven digital business podcast from start to finish, including guest invitation and coordination, audio recording and editing, and final mastered audio.

I worked with FROM.digital to produce Winning Digital Customers | The Podcast, a show that explores the evolving strategies, tools, and insights businesses need to succeed in the digital world. With a focus on customer acquisition, retention, and digital transformation, the podcast brings together expert voices from across industries to share real-world experiences and actionable advice.

My role in this project was to oversee the end-to-end production process, from planning to editing to managing content and publishing each episode. This included coordinating with guests, preparing for recording sessions, and ensuring the final podcast’s content aligned with the needs and interests of the audience—business owners, marketers, and digital leaders looking to enhance their customer relationships in a rapidly changing digital landscape.

I worked closely with the host (agency CEO Howard Tiersky) to define the show’s structure and tone. The goal was to deliver practical, engaging, and educational content that addressed the challenges businesses face in the digital space while maintaining a conversational and approachable tone. As part of the production process, I also contributed to the overall content strategy, helping to identify and reach out to potential guests who could provide valuable insights.

In addition to the creative side of the production, I managed logistics, ensuring smooth communication with guests, and oversaw the technical aspects of the recording, editing, and sound design. I worked with audio and video editors to ensure each episode was polished, clear, and professional while aiming for a seamless listener experience. The Winning Digital Customers Podcast not only serves as a valuable resource for businesses but also builds a community of digital leaders eager to share knowledge, learn from one another, and stay ahead of the curve in a constantly evolving digital world.