Creative Promo/ Ad Video

Pallavi Varma

Art Director
Script Writer
Video Editor
Adobe After Effects

I created fun promo/ad video for Tencha promoting their product.

About the Business
Tencha has a range matcha based products from drinks to skin care.
Project Objective
Write and produce a create an upbeat promo video with a mix of kinetic typography showcasing their Iced Matcha Cold Blend product!
Result
The result was a dynamic, ad video that highlighted the benefits of the product. I kept both the editing tempo and music upbeat to create an energetic and refreshing vibe. They had the maximum sales through this video; 10x sales, 9 times increase in brand awareness after adding this to the ad campaign! 😄
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