Online Retail Price Analysis - Flipkart vs Amazon
Daniyal Shaikh
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Posted May 27, 2025
Analyzed laptop ratings on Flipkart and Amazon using Power BI and Python.
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🖥️ Online Retail Price Analysis - Flipkart vs Amazon (Laptop Ratings)
📊 Project Overview
This project focuses on analyzing and comparing laptop ratings from two major e-commerce platforms: Flipkart and Amazon. Using real-world data, the project explores customer ratings across products to identify trends, top-rated laptops, and platform-wise insights.
Key Highlights:
Visual comparison of total ratings between Flipkart and Amazon. Top products ranked by total ratings on each platform. Comparison of total stars received by laptops on both platforms. Interactive slicers and visualizations for easy exploration.
🛠️ Technologies Used
Power BI (for data visualization) Python (Pandas, Jupyter Notebook) (for initial data preparation) Data Sources: Web scraped laptop data from Flipkart and Amazon (prices, ratings, specifications).
📈 Dashboard Insights
Total Ratings: Flipkart: 557K Amazon: 557K Top Rated Laptop: realme Book (Slim) dominates ratings across both platforms. Rating Trends: Few laptops capture a major share of customer attention. Most laptops have relatively lower total ratings compared to the leaders.
📢 Future Improvements
Integrate real-time price and rating scraping via APIs. Expand analysis to include other e-commerce platforms like Croma, Reliance Digital. Add sentiment analysis on customer reviews.