B2B SaaS Product Manager

Having successfully launched more than 4 SaaS products, including a first-mover B2B SaaS platform at a 15-people start-up in the United Kingdom, I'm excited at the prospect of bringing my experience and contribution to the growth of your product.

Here are a few relevant experiences I had related to that role:

1️⃣ At a London-based fintech start-up, between 2018 to 2022, I spearheaded the launch and growth of a B2B SaaS platform for the UK market.

2️⃣ At that same company, I was a key contributor to the growth of a B2C platform for consumers in the UK (www.anorak.life)

3️⃣ At an international insurance firm, I successfully launched an enterprise software solution (available on-prem and as a SaaS) for insurers located in the APAC and EMEA regions (https://www.swissre.com/dam/jcr:f961b8bb-a406-4b8c-8110-4de5ddc1b842/2023-07-sr-fact-sheet-automated-medical-underwriting.PDF)

4️⃣ At that same international insurance firm, I am currently working on the launch of a new SaaS solution for US-based insurance brokers

I will personally own and work with your team to contribute / deliver / adjust the below:

✅ Defining our company-wide product vision and strategy including brand positioning, addressable market, definition of ICP (Ideal Client Profile) and clarification of the competitors landscape (incl. gap analysis)

✅ Formalizing a clear product roadmap and ensuing delivery plan, scoring (e.g. RICE) and prioritizing features

✅ Set-up product management processes following design thinking best practices, from empathy mapping, to concept definition, ideation, prioritization, prototyping and testing

✅ Defining and tracking key product metrics to measure progress and success on various aspects of our products (activation, retention, NPS score, …) to drive our product continuous improvement

✅ Work with Sales and/or Product Marketing to further elaborate our go-to-market strategies, sales materials and B2B Sales best practices (using Hubspot), digital marketing actions and all aspects related to content, copywriting and ads strategies (e.g. Instagram and Facebook Ads) to attract users to our platform