ART RISING
Cat Atkinson
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Posted Dec 10, 2023
A bold online campaign aimed at the politically and creatively active generation; Gen Z.
The Project
A conceptual campaign targeted toward Gen Z creatives; Instagram sought bold visuals that spoke to the creative generation and pulled on their activist heart-strings.
The Visuals
Neon purple and cyan that cannot be ignored, alongside bold copy and monochromatic photography; the Art Rising campaign is sure to turn heads and encourage engagement.
