Plastic Credit Exchange: Brand Identity

Nate Bruzdzinski

Challenge
To refresh the Plastic Credit Exchange (PCX) brand to invigorate both corporations and consumers alike to join forces in the quest towards global plastic neutrality.
Solution
We created a simple, yet impactful symbol and brand identity designed to feel both optimistic and to-the-point.
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Posted Jul 17, 2023

Strategy & identity refresh for the world’s first global plastic offsetting platform with the goal of worldwide plastic neutrality.

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