A self-initiated luxury fragrance concept for women who understand the power of presence. Dark glass, white lilies, and a campaign built around one line: "For the woman who knows how to make an entrance."
The brief
Create an evening fragrance brand that feels bold, mysterious, and quietly expensive, with packaging and campaign images that tell the same story.
The idea
NOCTĒM takes its name from the Latin word for night. We paired deep green glass and a black-and-gold box with white lilies and dark marble, so the brand feels like a night out: dramatic, but never loud.
What we created
• Brand name, tagline, and concept
• Bottle and box concepts
• Color palette: deep green, black, and gold, with white accents
• Campaign images, from product shots to a lifestyle scene
Next step for a real client
A packaging designer would turn this direction into dielines and print-ready artwork.
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Posted Nov 2, 2026
A self-initiated luxury fragrance concept: emerald shadows, white lilies and a black panther. Packaging, campaign, story for the woman who makes an entrance.