Total ad spend: €2,824 Total revenue generated: €30,727 Cost... by Daiva PorozovaTotal ad spend: €2,824 Total revenue generated: €30,727 Cost... by Daiva Porozova

Total ad spend: €2,824 Total revenue generated: €30,727 Cost...

Total ad spend: €2,824
Total revenue generated: €30,727
Cost per purchase: as low as €3.96
Strong performance maintained while campaigns remain active
This case reflects a highly efficient structure where cost control and revenue generation are aligned, allowing the account to scale without sacrificing profitability.
My strategy here focused on:
Prioritizing CPA control over aggressive spend
Scaling only proven ad sets
Continuous monitoring of purchase cost and conversion value
Optimizing toward real business outcomes, not vanity metrics
Efficient paid media isn’t about spending more — it’s about spending smarter.

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Total ad spend: €2,824 Total revenue generated: €30,727 Cost per purchase: as low as €3.96 Strong performance maintained while campaigns remain active This c...