Email Opt-In Campaign
Lindsay Hanson
Digital Marketer
Content Creator
Social Media Marketer
Instagram
Kajabi
TikTok
Objective: Increase email subscribers by promoting free lead magnet on social media
Actions:
Created a video that tailored current social media trend to my audience
Posted video on TikTok & Instagram Reels, along with targeted hashtags to increase exposure
Results: Generated 76 email opt-ins within 48 hours, growing subscriber list by 52%
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