Fonoa: Website refresh live in 23 days

Website refresh for Fonoa, the tax platform for global digital businesses. We were brought in mid-term, and the homepage and every product page went live 23 days after the intro call.

Fonoa automates indirect tax for digital businesses: VAT, sales tax, e-invoicing and returns, across more than 120 jurisdictions.

The brief was a refresh inside the brand as it stood: the homepage, the four platform pages and three new Intelligence pages, built in Fonoa's own Figma and Webflow, with one decision-maker on their side.

Around 500 blog and CMS pages stayed as they were. Illustrations came off the inner pages. Static pages shipped first and motion followed from storyboards, so no page waited on an animation to go live.

Coverage across more than 120 jurisdictions is hard to say in a sentence and easy to show. The homepage puts real checkouts on a turning globe, each one with its local tax worked out, and tells the product as a transaction rather than as a screen.

Validate checks a tax ID as it is typed. Tax Engine converts a currency between a supplier and a customer abroad. E-invoicing routes one transaction to every country it touches. Each product hero was rebuilt square, around one action a visitor can watch.

The motion is built from what the product actually does: filings moving out to each country's authority, a rule change in Belgium raising an alert. It reads as proof, not decoration.

Live on the day Fonoa announced its $110M raise.

Homepage and four platform pages refreshed

Three new Intelligence pages

Product hero motion and storyboards

Webflow development in Fonoa's own workspace