Modular Email Template Suite for Jola Interactive

A set of three adaptable, brand-aligned email templates designed for Jola Interactive, a digital agency serving B2B and B2C clients in the home furnishings industry. Built directly within HubSpot, the templates provide flexibility for multiple use cases — from pre- and post-event communications to company announcements and external newsletters.

Each template balances clean design with functional structure:

Event Communications – Optimized layouts for pre/post-event lead nurturing across segmented audiences.

PR Announcements – Streamlined, single-message designs tailored for company updates such as new partnerships and awards.

External Newsletter – Engaging, content-driven layouts with modular sections for features, thought leadership, and client stories.

The system was created to ensure brand consistency, ease of editing, and scalability — empowering the Jola Interactive team to launch future campaigns quickly while maintaining a high level of design quality.

The Challenge For Jola Interactive, a digital agency working with B2B and B2C clients in the home furnishings industry, the need went beyond creating one-off emails. The challenge was to design a versatile suite of templates directly in HubSpot that could serve multiple purposes — from event-driven lead communications to PR-style company updates and external newsletters.

The goal was to balance functionality with brand consistency: templates had to be modular enough for different campaign needs, easy for internal teams to update, and polished enough to reflect Jola’s award-winning design standards. In other words, this wasn’t just about designing emails — it was about creating a scalable framework that streamlined communication across audiences and use cases.

The Outcome The result was a flexible, reusable email template suite that:

Streamlined campaign creation with modular, component-based layouts

Maintained visual consistency across event, announcement, and newsletter communications

Gave the internal team ready-to-use templates designed directly in HubSpot for seamless editing and deployment

Elevated Jola’s professional brand image with polished, high-quality design across all external touchpoints

With these templates in place, Jola Interactive could communicate faster, adapt campaigns with ease, and ensure every email — whether event-driven or announcement-focused — delivered a consistent, professional experience.