doublesoul by Manmeet Sodhidoublesoul by Manmeet Sodhi

doublesoul

Manmeet Sodhi

Manmeet Sodhi

Through Superbolt, I worked with doublesoul to create paid social ads that evoke a playfully unapologetic tone. An environment concious Gen-Z focused sock brand that allows me to experiment rather than confine myself to a set of rules. With fresh colors, some stickers and an oval, I am able to create ads that are colorblocks and to-the-point, an effective strategy for the target audience for doublesoul. It was a great brand to work with as their branding wasn't established which meant we helped them create it as we went.
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Posted Nov 23, 2023

'doublesoul' was a client that invited fun and experimentation. With that as my guiding principle, I created work that would stand out through color.