Manmeet Sodhi
Through Superbolt, I worked with doublesoul to create paid social ads that evoke a playfully unapologetic tone. An environment concious Gen-Z focused sock brand that allows me to experiment rather than confine myself to a set of rules. With fresh colors, some stickers and an oval, I am able to create ads that are colorblocks and to-the-point, an effective strategy for the target audience for doublesoul. It was a great brand to work with as their branding wasn't established which meant we helped them create it as we went.