Sazkabet (a prominent sports betting brand under the Czech lottery giant Sazka) required continuous, high-quality digital creatives for their social media channels and programmatic (RTB) advertising campaigns.📌 My Role & Scope of Work

Designed the main key visuals for various marketing campaigns.

Managed the creative process from the initial concept and heavy photo editing to final client approval.

Scaled and adapted the approved designs into dozens of required ad formats (social posts, stories, web banners).

Built a highly efficient workflow using Photoshop for the core design and Figma for fast, precise resizing and exporting.

A streamlined production pipeline that consistently delivers engaging, on-brand digital creatives for Sazkabet's daily marketing efforts and large-scale campaigns.