MabWest needed an identity that feels confident, modern and easy to work with.
We built it around a bold geometric monogram on a precise icon grid, a deep navy and warm orange palette and a clean sans serif in five weights. The system scales from app icon to office signage to team apparel without losing its character.
What makes a brand feel confident to you its colors or its structure?
#BrandIdentity #LogoDesign #VisualIdentity #BrandDesign
0 likes · 0 views · Nov 2, 2026
MabWest needed an identity that feels confident, modern and easy to work with. We built it around a bold geometric monogram on a precise icon grid, a deep na...
