Box 55 - Content Creation for Social Media

Box 55 is a Dublin-based restaurant specialising in unique flavours and classic favourites like burgers and pizzas. Working in collaboration with Iris Creative Studio, I was brought in to produce high-energy visual content to elevate the brand’s digital presence and showcase their "Brazilian hospitality" through professional photography and videography.

Role: Photographer, Videographer & Video Editor Collaborator: Iris Creative Studio (Social Media Strategy) Sector: Food, Beverage & Hospitality

Produce high-quality "B-roll" video assets for dynamic social media storytelling.

Capture professional food photography highlighting the fusion of traditional and Brazilian-style menu items.

Provide a library of versatile visual assets for use across Instagram and marketing campaigns.

📸 Photography → Focused on texture and detail in the pizzas, burgers, and sfihas to emphasize the "high-quality ingredients."

🎥 Video Production → Captured fast-paced, engaging B-roll footage designed for high-impact Instagram Reels and TikTok content.

⚙️ Technical Execution → Prioritized lighting and composition that aligns with Iris Creative Studio's established brand strategy for the client.

🎨 Post-Production → Edited snappy, social-first video clips that capture the "joy and comfort" mission of the Box 55 brand.

The collaboration resulted in a cohesive library of visual assets that celebrate the warmth of Brazilian hospitality. These photos and videos provided Box 55 with the professional "spark" needed to stand out in Dublin's competitive food scene, helping the brand grow and sell more through strategic, visually-driven content.