PARTNERSHIP WITH STEVE AOKI
Carolyn Wallace
VISUAL LANGAUAGE
The project required development of the campaigns visual language, using research of the Aoki brand. I wanted the style to have a balance of luxury and exciting vibes. I took lead on the campaign playbook, designing the custom illustrated playmats, the "mystery" product boxes, VIP tickets, and certificates of authenticity - sourcing with multiple vendors.
WEB, EMAIL, SOCIAL
CUSTOM ILLUSTRATED PLAYMATS
MYSTERY BOX PACKAGING
Like this project
Posted Jul 31, 2024
The Steve Aoki Vault collection was available on the TCGplayer marketplace through an exclusive consignment agreement powered by the Direct by TCGplayer program
Channel Fireball redesigned with speed in mind
AWARD WINNING HQ