Baskin Robbins - Rebranding Case Study

Baskin Robbins is a big Ice Cream chain that started as Snowbird Ice Cream in Glendale, California by Irv Robbins. Featuring 21 flavors, a concept that will eventually lead to Baskin Robbins. 

The goal of this personal project is to Rebrand it to fit the modern trendy style in today's market. Creating a fun and friendly cherry face paired with color tones inspired by the original colors of the brand to sustain it's original identity with a modern twist.