“In a way, this is a homecoming for Veloster,” said Dean Evans, chief marketing officer, Hyundai Motor America. “Remember that when the original Veloster Turbo was unveiled in 2012 here in Detroit, it simultaneously made its debut in the Forza franchise. It’s thrilling to collaborate with Microsoft and Turn 10 again to put the next-gen Veloster in Forza Motorsport 7. Forza is more than just a game. It’s a vibrant and active community of auto enthusiasts that includes dedicated in-game racers, painters, tuners, and photographers. That diverse group is reflective of the customers we want to reach with Veloster, and we’re excited to put them behind the wheel, starting tomorrow.”