W Hotels Engages Millennials with High Energy Content by Sami LoyW Hotels Engages Millennials with High Energy Content by Sami Loy

W Hotels Engages Millennials with High Energy Content

Sami Loy

Sami Loy

Project Manager

Jira

Jira

Digital Media

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Posted Sep 6, 2025

W Hotels engaged millennials with high energy content on emerging platforms.

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Project Manager

Jira

Jira

Digital Media

Sami Loy

Sami Loy

Certified project manager focused on creative development.

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For companies Manage team projects Share hiring workspace Post jobs Discover contractors Sign contracts Approve invoices Global payments & tax compliance

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Partner networks Advertising Challenges Creative Human Data Human Creativity Benchmark Human in the loop API Project-based hiring calculator Guide to flexible hiring Guide for agencies Creator tools awards Customer stories Blog FAQs for freelancers FAQs for companies Referrals

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W Hotels wanted to engage music, gaming & fashion enthusiasts and high-travel intent millennials. Working with Verizon Media they were able to distribute high energy content in emerging platforms. The brand successfully reached quality connections at scale and delighted their audience on Xbox. Congratulations to Carly Van Sickle, Nicolette M. Harper, M.B.A. and the whole team at W Hotels for being one of our 3rd annual Brandblazers! See our full list of Brandblazer winners here: https://lnkd.in/gnExveC

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