Kiki is a German creator,

Kiki is a German creator, founder, and author who built her community around the topics people don't usually talk about: mental health, body image and everyday taboos. She had a strong Instagram presence and a growing list of projects: a podcast, a book, a product line. What she needed was a place to bring it all together, beyond the feed.

At Yumeda Studio, I designed the website to feel like her — warm, direct, a little playful — while doing the job of a proper personal brand platform: showcasing her projects, telling her story, highlighting press appearances, and giving brands and agencies a clear way to get in touch.

Warm, earthy tones and hand-drawn doodles kept the design grounded and personal, making sure the site felt human and approachable. The about page was a key piece: I designed it to introduce Kiki on her own terms, not just as a content creator, but as someone with real projects and a real perspective.