I designed a clean, high-impact e-commerce website for a fictional fitness clothing brand. The goal was to create a modern shopping experience that highlights the brand’s energy and empowers users to explore products with ease.

I used a bold, athletic visual style with strong typography, high-contrast sections, and a dark-themed layout to match the brand’s vibe. The design includes product listings, detailed item pages, a smooth cart experience, and a user-focused navigation system.

Built with Figma, the layout is fully responsive across all screen sizes. This project helped me explore the balance between aesthetics and functionality in online shopping experiences.

Figma

UI/UX Design

Web Design

Responsive Design

Website Redesign