Animated Expainer Video

Obstacles aren’t roadblocks; but are stepping stones! We’ve proved this right by overcoming the biggest challenge of language barrier for our client.

We created an animation video project for "Kompass Sicherheitstechnik," renowned for Germany's top property protection services.

Our client's priority was clear: they needed a video that not only highlighted their services but also explained their complex procedures in a concise and engaging manner.

To ensure this video had a psychological impact, we focused on:

✅ Color Psychology: Use colors to evoke emotions and reinforce the message.

✅ Problem-Solution: Address the problem (traditional alarms) and offer a solution (intelligent cameras), instilling hope.

✅ Urgency and Safety: Create urgency with "immediate transmission" while reassuring swift protection.

✅ Sound and Music: Set the mood, build tension, and evoke emotions with precise sound and music.

✅ Memorability: Animation's creativity enhances content memorability.

✅ Sensory Engagement: Visuals like "light piercing the darkness" and "loud alarm siren" engage senses.

✅ Futuristic Appeal: Invite viewers to "experience the future of security" for innovation.

✅ Fear and Security: Elicit fear and tap into the innate desire for security, engaging at a deep emotional level. And in the end:

✅ Language barrier: We pushed our boundaries and used specific animations for specific words by understanding our client’s language.

And by overcoming the biggest challenge of language, we end up with this German masterpiece