BLOOP | Google & Meta Ads, Motion, Email Marketing
Jen Lai
Role: Campaign Ad's Specialist
Client: BLOOP
Created high-converting Meta and Google ad campaigns for BLOOP, a Gen Z skincare brand. Focused on data-driven targeting, creative testing, and playful ad design to boost click-through rates and brand awareness across both platforms.
Designed a fun, visually engaging recruitment concept for BLOOP’s “Creator Crew” campaign using Figma. The animation-style layout captures the brand’s playful, Gen Z-driven skincare identity featuring bubbly motion-inspired visuals, floating product bottles, and conversational copy to attract UGC creators. Focused on storytelling through layout, typography, and motion cues rather than interaction.
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Posted Oct 17, 2025
Developed BLOOP’s creator campaigns from Meta and Google ads to playful Figma motion visuals, blending marketing strategy with vibrant, Gen Z-inspired design.
