Management and supervision of the company's digital marketing department.

Graphic design creation for company visual materials (Logo, product sheets, user guide, Launch Kit for restaurants, Stand dressing for exhibitions and trade shows).

Creation and management of the company's website and landing pages.Reporting and monitoring of KPIs (Tools: Google Analytics, Databox, AHRefs, Hubspot).

Redesign of the client-side web ordering application (UX/UI with Figma).

Netlinking: Production of several articles about Delivery and FoodTech in collaboration with Lepoint.fr, Lefigaro.fr, lejournaldesentreprises.com, Bsmart.fr, Tribuca.net...Social media management (Facebook, Instagram, LinkedIn).

Marketing automation: Creation of automated multichannel sequences (Email, SMS, Push notifications).

Design of the white-label mobile ordering application for iOS & Android on the client side.

On-page & Off-page SEO optimization of web pages (Tools: search console, AHRefs).

Management and optimization of digital campaigns on Google Ads, Facebook & Instagram Ads (Types: Lead Generation, retargeting, brand awareness).

Creation and management of a blog with articles related to the restaurant industry.

Creation and design of new Marketing features for the restaurateur Dashboard (e.g., Loyalty Program, retention, push notification, promotional code, welcome program, roulette, APP/WEB customization, etc.).