My role - UX Research, UX Design, Information architecture, Prototyping, Usability testing
Project background:
Big Cat International is responsible for driving social good in our societies by raising awareness of the cruelty big cats in the wild are facing and even provides a means to help the cause. The mobile app mostly aims to educate people on big cats and is designed in a way to make it more interactive and educational. It also provides a way to support which most organisations lack on their mobile apps.