Led the redesign and creation of logos, focusing on modernizing brand identity to align with current market trends and company values.
Conducted thorough research on competitors and industry standards to ensure uniqueness and effectiveness of the new logos.
Utilized Adobe Illustrator to conceptualize and finalize designs, emphasizing clarity, scalability, and versatility for various marketing collateral and digital platforms.
Visiting Card Design:
Designed and produced professional visiting cards that reflected the updated brand identity and conveyed key company information effectively.
Worked closely with stakeholders to understand their preferences and requirements, ensuring the visiting cards were both aesthetically pleasing and functional.
Managed the printing process, collaborating with vendors to achieve high-quality results within budget and timeline constraints.
Project Management:
Coordinated with internal teams and external vendors throughout the design and production phases, ensuring smooth workflow and timely delivery of design assets.
Implemented project management tools and systems to track progress, manage revisions, and maintain clear communication with all stakeholders.
Achievements:
Successfully implemented the redesigned logos across all marketing materials, enhancing brand recognition and customer engagement.
Received positive feedback from stakeholders on the new logos and visiting cards, contributing to improved brand perception and market positioning.
Streamlined the visiting card design process, optimizing production costs and turnaround times while maintaining design integrity and quality.
Skills Utilized:
Adobe Illustrator: Proficient in creating vector-based logo designs and refining them to meet specific brand guidelines and objectives.
Graphic Design Principles: Applied principles of color theory, typography, and layout design to create visually appealing and effective logos and visiting cards.
Vendor Management: Experience in selecting and collaborating with printing vendors to ensure the highest quality output for visiting cards.