Splice aimed to pioneer the future of mobile music creation with CoSo, an innovative app that used AI to generate unique musical ideas. As a core member of the engineering team, my primary role was to help build this new product from the ground up, transforming a complex AI concept into a tangible, user-friendly mobile experience.

Following CoSo's successful launch, the next strategic phase was to unify its powerful creation tools with the extensive sound library of the main Splice Mobile app. This required a complex technical merger to create a single, cohesive super-app for music producers.

As a core engineer on the CoSo project, I was deeply involved in building the application from its early stages. I worked across the full stack of the Flutter app, collaborating closely with product and design to translate ambitious ideas for AI-assisted music into a polished, production-ready application. My role later evolved to focus on the technical challenges of merging the CoSo codebase into the primary Splice Mobile app, ensuring the experience felt seamless and intuitive for our users.

Foundational Development of the CoSo AI App I was responsible for developing many of the core front-end components that defined the CoSo experience. This included building the primary UI for interacting with the AI's musical suggestions, creating the 'Stacks' feature for layering sounds, and implementing the user flows for saving and purchasing assets generated by the AI. This work was crucial in taking CoSo from a prototype to a fully-realized app.

Strategic Unification with Splice Mobile Once the strategic decision was made to merge the apps, I played a key role in the technical integration. I was responsible for ensuring that the CoSo components and features we had built were successfully embedded within the larger Splice Mobile application, maintaining their functionality and high performance while creating a unified user journey.

Data Layer & API Integration Throughout both the creation and unification phases, I worked extensively on the data layer. This involved using GraphQL to connect the Flutter front-end to Splice's massive back-end catalog, ensuring that millions of sounds and user assets were handled efficiently and reliably.

Analytics for Product Insights To empower the product team with data, I implemented event tracking with Segment across the entire unified app. This provided critical insights into how users engaged with both the browsing and AI-creation features, informing the roadmap for future development.

My work was integral to both launching a brand-new AI product and executing a major strategic unification. Key outcomes include:

Successfully Launched CoSo: Played a key role in building and shipping an innovative, AI-powered music creation app from the ground up.

Created a Unified Super-App: Helped merge two distinct applications into a single, cohesive mobile experience, increasing value for all users.

Enabled Data-Driven Strategy: Delivered the analytics framework needed to understand user behavior across the newly combined platform.