Business: AEY PHV LLC dba Puppies & Yoga Industry: Wellness, Events & Pet-Friendly Experiences Scope: 30+ Google Business Profiles across the United States Primary Need: Verification, reinstatement, duplicate removal, and stabilization of multi-location Google Business Profiles.

The Puppies & Yoga brand operates in multiple states with unique event-based locations. Due to the number of profiles and the nature of their operations (temporary/rotating event spaces), many of their Google Business Profiles became suspended, flagged for verification, or incorrectly marked as duplicates.

The client required a complete cleanup, reinstatement support, and a structured system to keep all store locations compliant under one EIN. My Responsibilities

As the Google Business specialist on this project, I handled:

Created and standardized business profiles across 30+ cities.

Ensured all NAP details (Name, Address, Phone) matched the EIN information of AEY PHV LLC.

Provided proper categorization for each studio location.

I prepared and submitted professional reinstatement appeals for locations suspended due to Google’s automated verification filters.

Suspended locations included (but not limited to):

Puppy Yoga Birmingham

Puppy Yoga Bridgeport

Puppy Yoga Cleveland

Puppy Yoga Los Angeles West Hollywood

Puppy Yoga Milwaukee

Puppy Yoga Nashville

Puppy Yoga Plano

Puppy Yoga Providence

Puppy Yoga Richmond

Puppy Yoga Rochester

Puppy Yoga Salt Lake City

Puppy Yoga St. Louis

Each appeal included:

EIN documentation

Legal business registration

Proof of location operations

Event permits where applicable

Website and booking evidence

Operational photos and videos (provided by the client)

Several locations had Google’s "Verification Required" status. I guided the business through:

Video verification

Address documentation

Reuse of primary administrative documents

Reducing conflict across duplicate listings

Locations requiring verification included:

Puppy Yoga Charlotte

Puppy Yoga Charlotte South

Puppy Yoga Indianapolis

Puppy Yoga Seattle SoDo

One location (Puppy Yoga Portland) was marked as a duplicate. I reviewed, confirmed, and resolved the conflict by aligning the listing with client instructions and Google policies.

Verified locations were optimized for ranking and clarity. These included:

Miami

Atlanta

Baltimore

Boston Cambridge

Columbus

Dallas

DC Logan Circle

Houston

Minneapolis

Norfolk

Orlando

Philadelphia

Pittsburgh

Seattle Belltown

Optimization tasks included:

Adding categories

Updating service areas

Uploading branding & media

Ensuring policy-compliant descriptions

Adding booking links and event schedules

✔ Multiple suspended profiles reinstated ✔ Several locations successfully re-verified ✔ Duplicate conflicts corrected ✔ Unified business data under one EIN ✔ Higher trust signals across Google Search ✔ Accurate visibility for customers searching nearby Puppy Yoga events

The client can now operate consistently across all U.S. cities with properly managed and policy-compliant Google Business Profiles.

This case study outlines my work in stabilizing and restoring the online presence of Puppies & Yoga’s nationwide locations. This project required advanced understanding of Google’s location policies, legal verification systems, and multi-location data structuring all of which I executed to ensure the brand regained visibility and avoided long-term suspension risks.