Redesigning NitroFinance's Website

Chiamaka Emmanuel

Redesigning for Clarity and Conversion

I worked on redesigning NitroFinance's website focusing both on the landing pages and core content sections. The goal was to create a more engaging, and informative design that would clearly communicate Nitro’s unique value and drive user action.
The previous version lacked clarity around Nitro's innovative AMM structure and how it unifies both a DEX and Money Market into a single liquidity pool.
Old UI Hero Section
Old UI Hero Section
Although the copy had strong points, the visual hierarchy and layout didn’t highlight the benefits or guide the user to key actions like exploring the app or understanding the protocol.
My role involved reorganizing content, improving accessibility, simplifying language, and using UI patterns that helped users understand Nitro’s mission at a glance.
Redesigned Functionality Section
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Posted May 4, 2025

Redesigned NitroFinance's website for clarity and conversion.

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Timeline

Feb 3, 2025 - Mar 8, 2025

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