WASHIT App Interface Design

Modern urban consumers need convenient laundry solutions that fit their busy lifestyles. The challenge was designing an app that makes booking laundry services feel effortless—reducing the typical 8-10 tap booking process to just 3 steps while maintaining clarity around pricing and service options.

Simplify booking flow to minimize friction

Create trust through transparent pricing

Design for quick repeat orders

Maintain premium brand aesthetic

I designed WASHIT's mobile interface with a focus on clarity, speed, and trust—three critical elements for on-demand service apps.

Hero message "LAUNDRY. DONE. SIMPLE." immediately communicates value

Single prominent CTA ("START ORDER") reduces decision fatigue

Winter promotion banner creates urgency without cluttering interface

Three-step visual process (Book → Wash → Deliver) sets expectations upfront

Item-by-item pricing displayed before booking ($2.50-$12.00 range)

Real-time total calculation builds trust

Category tabs (Men/Women/Delicates) organize selections logically

Quantity controls allow precise orders

Status-first design (Pending Pickup/Delivered immediately visible)

Payment CTA only on pending orders (reduces confusion)

Estimated pickup dates set expectations

Order history provides reference for repeat bookings

Minimal color palette (black, white, burgundy red for CTAs)

Sans-serif typography for modern, clean aesthetic

Generous white space reduces cognitive load

Consistent iconography across screens

1. User Flow Mapping Identified critical path: Home → Service Selection → Order Confirmation → Order Tracking

2. Wireframing Focused on reducing steps while maintaining clarity on:

Service pricing

Pickup location

Order contents

3. Visual Design Applied minimal aesthetic that signals premium service quality while remaining approachable

Quantity steppers for precise item selection

Tab navigation for service categories

Bottom navigation for primary app functions

3-step booking process (vs. industry average of 8-10 taps)

Transparent pricing reduces pre-booking hesitation

Order management interface enables quick repeat orders

Clean, professional interface that positions WASHIT as premium service

Scalable design system ready for additional features (subscriptions, service upgrades)

Mobile-first approach optimized for on-the-go booking

1. Transparency Builds Trust Showing per-item pricing upfront (even when higher than competitors) reduces cart abandonment because users feel in control.

2. Simplicity ≠ Less Information The booking screen provides detailed pricing while remaining visually clean through smart categorization and spacing.

3. Status Visibility is Critical For service apps, order status must be immediately visible—not buried in menus—to reduce customer anxiety.

Screens Designed: 3 core flows (Home, Booking, Orders) Design Tool: [Figma/Adobe XD - whichever you used] Color Palette:

Primary: #1A1A1A (Black)

Accent: #B71C3E (Burgundy Red)

Background: #F5F5F5 (Off-white)

Text: #1A1A1A / #999999

Typography: [Your font choice - appears to be a clean sans-serif]

Based on this initial design, the app could expand to include:

Subscription/membership tiers

Real-time delivery tracking

Stain treatment add-ons

Eco-friendly service options

Referral program integration