Zumo Organic Juice

We developed the brand Zumo for a packaging design class. Zumo is an organic juice company with a fun 80's-themed spin!

The journey to a bodacious body is more fun with Zumo juices! With a tubular 80’s twist to our drinks, we are here to remind customers that fitness and health should be an enjoyable pursuit stemming from self love. These juices are the perfect drink at the end of a workout session or the beginning of a juice cleanse. We find the freshest, most nutritious ingredients to create our products. When you have good ingredients in your body, you will be more motivated to move, exercise, and achieve your goals.

For our brand, we created the following collateral:

Logo

Logo variations

Color palette

Typography

Custom iconography and patterns

Branded bottle dieline

Stickers

Branded workout gear