Premium Indian Clubs & Rotational Training Tools | Asthras

Canute Fernandes

Wix Studio Designer
SEO Specialist
CSS
JavaScript
Wix Studio

Project Overview

Asthras is on a mission to integrate rotational flow-based workouts into modern life, empowering individuals to achieve holistic well-being. They craft premium equipment and foster a community dedicated to movement and vitality. When Asthras approached us, they had a clear vision: to create a website that not only showcased their products but also reflected their values of integrity, balance, and connection. We were brought on board as the second developer to ensure this vision was realized through custom category and product pages that aligned perfectly with their brand ethos.

Scope Of Work

To bring the Asthras vision to life, we provided a range of services:
Wix Studio Development
SEO
Custom Development
Wix Velo Integration
Wix Stores API Integration
Wix Data API Integration
Wix CMS Implementation
Key Features:
Developed a custom products page and collections page that seamlessly integrate with the Wix CMS, allowing for dynamic content updates.
Tools and Technologies:
Wix Studio
Adobe Illustrator
Wix Velo
Wix Stores API
Wix Data API
Wix CMS

Process and Approach

Project Challenges:
One of the primary challenges was the tight timeline coupled with the need for custom functionality on the products page. The page had to accommodate additional information fetched from the Wix CMS, requiring precise integration and development.
Strategy:
Our approach began with a thorough exploration of the Wix API Documentation. We meticulously examined the platform's capabilities and limitations to ensure that the custom development would be smooth and efficient. By leveraging Wix Velo and the Wix Stores API, we were able to create a robust solution that met all the client's needs without compromising on the timeline.
Results and Impact:
Outcome:
The final product exceeded client expectations, delivering a visually appealing and highly functional website within the requested timeline. The custom categories and products pages were seamlessly integrated with the Wix CMS, allowing for easy updates and management by the Asthras team.
Client Feedback:
“Working with Maveristic was a game-changer. They took our vision and translated it into a digital experience that truly resonates with our community. The website not only looks fantastic but functions flawlessly, thanks to their expertise and attention to detail.”
Future Plans:
Asthras plans to continue evolving its digital presence with upcoming features such as multi-currency functionality and minor updates to images and content.

Storytelling

When Asthras approached us, they were in the midst of a pivotal moment. As a brand dedicated to promoting holistic well-being through rotational flow workouts, they needed a digital presence that would mirror the quality and craftsmanship of their physical products. The challenge was clear: create custom category and product pages that would not only highlight their offerings but also reflect their brand’s core values of integrity, balance, and connection.
Taking over as the second developer on the project, we knew we had to deliver something extraordinary. The timeline was tight, and the requirements were complex. We dove deep into Wix’s API Documentation, pushing the boundaries of what was possible within the platform. Through a combination of Wix Velo, Stores API, and CMS integration, we crafted a digital experience that was as dynamic and fluid as the workouts Asthras promotes.
The result? A stunning, functional website that not only met but exceeded Asthras’s expectations. The project was completed on time, and the feedback was overwhelmingly positive. Asthras now has a digital home that reflects their dedication to quality and their commitment to their growing community of wellness enthusiasts.
Looking forward, we’re excited to continue our partnership with Asthras as they plan to introduce multi-currency functionality and further refine their content. Together, we’re not just building a website; we’re crafting a digital experience that inspires and empowers.
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