Nimbu Labs - Logo & Brand Identity by Pallavi PurohitNimbu Labs - Logo & Brand Identity by Pallavi Purohit

Nimbu Labs - Logo & Brand Identity

Pallavi Purohit

Pallavi Purohit

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Posted Aug 30, 2026

Nimbu Labs is a playful brand identity built for purposeful communication. The challenge was to create a visual language for socially conscious storytelling that felt human, expressive and memorable without becoming overly institutional. I developed a flexible identity system spanning logo design, typography, colour, illustration and art direction, creating a distinctive visual vocabulary that could extend across print, social media, presentations and other brand touchpoints. The result is a brand system that balances personality with purpose, cultural familiarity with contemporary design, and creative expression with consistency. Services: Brand Identity · Visual Identity · Illustration · Art Direction · Communication Design Tools: Adobe Illustrator · Procreate · Canva · ChatGPT