MUUOK is a Swiss-formulated skincare

MUUOK is a Swiss-formulated skincare brand focused on hyperpigmentation, uneven skin tone, and skin-barrier repair. The goal was to create a premium e-commerce experience that communicated the quality of the products while remaining clear, intuitive, and easy to shop.

I led the project from design to development. I began by creating detailed mockups that established the website’s visual direction, page structure, typography, spacing, product storytelling, and overall shopping experience. Once the design was finalized, I developed the website in Framer and translated the static concepts into a polished, responsive experience across desktop, tablet, and mobile.

To add full e-commerce functionality, I integrated Frameship to connect the Framer front end with Shopify. This allowed MUUOK to manage its products and commerce operations through Shopify while maintaining the creative freedom and custom visual experience of Framer. The integration covered product and collection content, product details, cart interactions, and the path to Shopify checkout.

The final result is a refined, brand-led storefront that combines Framer’s design flexibility with Shopify’s reliable e-commerce infrastructure. It gives customers an engaging way to explore MUUOK’s products while providing the brand with a practical and scalable system for managing its online store.