Meta Ads for Furniture and Decor Store (av ROAS 14.79x)
Project's data:
prices from $35 to $7000
Large list of products
Budget spent: $ 50 675,50
Number of purchases (offline are not included): 473
Amount of purchases (offline are not included): $ 749 295,83
The ROAS (Return on Ad Spend) is approximately 14.79
Summary of achievements for this project:
Catalog Implementation: Added product catalog to streamline the ad targeting process and optimize product visibility.
Funnel-based Ad Communication: Organized communication in ads according to different funnel stages to maximize engagement and conversion.
Proper Event Setup: Events were set up correctly with a help of GTM to track and optimize key actions, improving ad performance.
Impressive ROAS: With a budget of $50,675.50, generated a revenue of $749,295.83, resulting in a ROAS of approximately 14.79, demonstrating effective ad spend management and strong returns.
“You’re highly effective at delivering excellent ad strategies, especially in the complex world of luxury furniture and decor. You were the only one who structured all the campaigns across different traffic stages, and as a result, our sales grew significantly.”
- Anna, Marketing Manager inLavka
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Posted Jan 11, 2025
This project optimized ads for products priced from $35 to $7,000, using a catalog, funnel-based communication, and proper event setup. The result: $50,675.50 s
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