The Desire Project Manifesto

Anita Stubenrauch

Objective: express the worldview of women struggling with — and seeking relief from — a lack of sexual desire.

The Desire Project is a Mind Cure Health Inc. research program investigating whether MDMA-assisted psychotherapy can help women overcome lack of desire.
Mind Cure Health Inc. is a life sciences company focused on innovating and commercializing new ways to promote healing and improve mental health. The Company is developing digital therapeutics technology and researching psychedelic compounds to support access to safe, evidence-based psychedelic-assisted therapies globally.

Manifesto

Today I came for myself not for you or anyone else
too often life is taking care and keeping peace being good and saying please making love and faking things getting off's a distant dream and it's high time for damn relief
today I'm here to get what's coming and what's coming is me

Client Feedback

It's pretty rare to work with the same person who's able to write a manifesto and ideate on a product name with equal competence. One of Anita's resounding differentiators is her ability to take complex ideas and narratives—with layers that might include societal context or a variety of audience positions for something very early to market—and she finds a way to clarify and speak to each audience, often within the same piece. It can be challenging to find exceptional creative talent with exceptional organizational and follow-through capabilities. I know that when I work with Anita, she will deliver what I asked for when I asked for it, and she will not be overly attached to what she delivers. Instead, she is attached to the best outcomes for the client, which is also pretty rare. – Kelsey Ramsden, CEO

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Posted Jun 29, 2023

Objective: express the worldview of women struggling with — and seeking relief from — a lack of sexual desire.

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