Pargo - C2C Web App Design
Xolani Siletile
A header image showing Pargo's design
Redefining a way to send packages in South Africa.
May 2023. Pargo wanted to extend it’s services for the C2C market with a Point to Point (P2P) solution
An image showing a storage unit for courier
THE PROBLEM
Pargo, a delivery service in South Africa, aims to expand its services by creating a Point to Point (P2P) solution that utilises its network of pickup points for the C2C market.
THE OBJECTIVE
The objective is to enable individuals to send and receive parcels through Pargo's pickup points. A solid product design is needed to launch the MVP.
How will I go about understanding the user?
Conduct user research.
Analyze data from existing services.
Create user personas and empathy maps.
How will I know what problem to solve for them?
Use insights gained from user research.
Prioritize the biggest problem to solve.
Identify if user feedback is inline with business goals.
With all the data gathered, what would be my next steps?
Understand/Prioritize key pain-points, wants and needs.
Create affinity maps.
Create user journeys.
The part we’ve all been waiting for....
The designs!
High Fidelity Designs
Pargo - Send Package UI Design Flow
This is the UI design for Pargo that allows users to send packages through a simple, step-by-step flow. The design prioritizes ease of use and clarity at every stage of the process.
A UI Design of the Send Package flow
Pargo - Track Package UI Design Flow
This is the UI design for a package tracking flow for Pargo. The design focuses on providing users with quick and easy-to-understand updates on their shipment's status.
A UI Design of the Track Package flow
Thank you!
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Posted Jun 13, 2025
Redefining a way to send packages in South Africa.
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Timeline
May 1, 2023 - May 5, 2023
Clients
Pargo
