Meta & Instagram Ad Creative Designed

Meta & Instagram Ad Creative

Designed a social awareness ad set for HelpHeal, a nonprofit raising support for children affected by the humanitarian crisis in Syria. Used black-and-white documentary-style photography paired with bold, high-contrast headline typography to create emotional weight without feeling exploitative — each post paired a specific problem ("Syria's Hospitals Are Gone") with a clear ask (donation-funded clinics, supplies, treatment) and a campaign hashtag for cohesion