Light & Life - Candle Brand

Debopriya chakraborty

Brand Designer
Packaging Designer
Visual Designer
Adobe Illustrator
Adobe Photoshop
Light & Life is a scented candle brand that aims to bring warmth, comfort, and a sense of tranquility to people's lives through beautifully crafted candles. The brand emphasizes the connection between light and the positive moments that make life special.
Brand Personality:
Elegant
Sophisticated
Inviting
Serene
Target Audience:
Individuals who appreciate high-quality scented candles as a way to enhance their living spaces and create a cozy atmosphere.
Ages 25-45, with a focus on those who value self-care and a mindful lifestyle.
Scent Profile:
Light & Life offers a variety of scents inspired by nature, creating a multisensory experience. Examples include floral, woody, citrus, and herbal fragrances.
TYPOGRAPHY
MOCKUPS & IMPLEMENTATION
The goal with mockups is to implement the design tokens, so the visual representation of how a product or design will look and function in the real world is clear and evident. Personally, the motive is to take a step further to come up with unique assets, which will be correctly represent the physical or virtual environment of the system.
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