Made Varoh Games social media pop with fresh content strategies

Kamakshi Bhardwaj

Graphic Designer
Copywriter
Social Media Strategist
Adobe Illustrator
Canva
Figma
Varoh Games creates innovative games for children that develop memory and enhance vocabulary. I was responsible for generating new social media post ideas to help users discover and explore their diverse game offerings.
My role:
Developed new social media post ideas to highlight and drive the discovery of Varoh Games' diverse range.
Defined the target audience and conducted detailed user research to make sure we created the right content strategy to reach out.
Created engaging captions to promote Varoh Games’ products.

Posts that I designed and did copywriting for:

View post on Instagram
 
View post on Instagram
 
View post on Instagram
 
Positive outcomes:
Enhanced understanding of target audiences through detailed user research.
Improved content strategy effectiveness, leading to higher game exploration and purchases.
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