Brand Identity & Creative Direction

Jasmeen Hayer

Graphic Designer
Brand Strategist
Creative Director
Adobe Suite
Google Drive
Instagram

From the inception of Samrai Properties, I embarked on a journey of crafting a distinct identity and visual experience. I delved into the realm of brand identity, meticulously curating moodboards, offering creative direction, defining a captivating coloUr palette, and designing a logo suite that encapsulated the essence of the brand.

The process extended to the creation of font packs and the design of elegant business cards, ensuring a seamless transition from the digital realm to real-world representation. This was just the beginning of the captivating website project that would further elevate Samrai Properties' online presence.

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